ASK Pushes Government to Expand MSME Market Access Support

The Agricultural Society of Kenya has urged government action strengthening market access for small businesses. ASK Chief Executive Officer Batram Muthoka made the call during the Nairobi International Trade Fair on Thursday, October 1.

Muthoka emphasized aligning government trade strategies with ASK's business platforms effectively. The alignment aims to enhance market access for agricultural MSMEs facing commercial barriers.

Trade Fair Provides Critical Platform for Enterprise Visibility and Growth
The 2026 Nairobi International Trade Fair attracts over 500 exhibitors from diverse sectors nationwide. The week-long event runs until October 4 at Jamhuri Park Showground in Nairobi.

Businesses use the fair to showcase innovations and establish new commercial partnerships. Small enterprises gain visibility while learning about government policies affecting their operations.

Government Gathering Feedback From Business Community on Trade Barriers
The State Department for Trade participates directly in the fair engaging traders extensively. Department officials gather insights into challenges affecting businesses and limiting market expansion currently.

Trade facilitation feedback helps government identify areas requiring stronger policy support urgently. The engagement strengthens connections between public institutions and private sector business organisations.

Public-Private Cooperation Essential for MSME Commercial Expansion Success
ASK's call emphasizes collaboration between government and business platforms supporting enterprises. Closer cooperation addresses specific barriers preventing small businesses from accessing wider markets.

Business organisations provide platforms connecting MSMEs with customers and potential partners nationwide. Government trade strategies must align with these platforms for maximum commercial impact.

Trade Fair Continues Through October 4 for Final Business Engagement
Exhibitors use remaining fair days to showcase products and build partnerships actively. The event creates opportunities for enterprises to expand customer bases and explore markets.

Businesses interact directly with potential customers and government officials promoting trade. The fair remains open through October 4 for continued commercial networking and engagement.